Sweet Spot Tennis is a fantastic tennis specialty store located in central Burbank. Jeff Ibatuan and Eugene Shin started the shop to capitalize on their collective 60 year plus years of experience in the tennis industry. Mr. Ibatuan and Shin partner on the doubles court and were eager to extend their partnership into the tennis business. Sweet Spot Tennis carries all the leading racket and tennis brands, including Head, Yonex, Wilson, Volkl, and Babolat. There is also a full selection of tennis shoes, accessories, apparel, balls, tapes, and tennis strings. There are three stringing machine stations prominently displayed at the front of the shop with a “stringing while you wait” service available.
Jeff Ibatuan actually started stringing tennis rackets in high school when he first learned to play tennis at a Manhattan Beach Country Club. When the intensity of his playing started breaking his tennis strings 6-7 times per week, the expense made his coach remark, “You better learn how to string those yourself.” With over 30 years of experience, Mr. Ibatuan is now an expert “racket technician” and highly sought after by top tennis professionals and tennis circuit competitors all over the country. He also consulted on a recent Will Smith movie in which he also served as a racket technician.
Mr. Shin and Ibatuan selected the Sweet Spot Tennis location due to its central location in relation to the Toluca Lake, Braemar, and Mulholland Country Clubs. 2529 W. Magnolia Blvd was previously a television and VCR repair store for 37 years, and those prior confused customers occasionally bring in their old VCR’s for repair. Mr. Ibatuan graciously refers them to a similar store in a different part of Burbank. The interior of Sweet Spot Tennis looks nothing like the prior VCR shop as they completely renovated the space and converted it to a contemporary tennis club atmosphere.
During the Covid-19 pandemic, tennis became widely attractive to a brand new audience. Tennis offered an opportunity for new players to get outside and exercise when gyms and other inside venues closed. Players brand new to the sport were welcomed into Sweet Spot and presented with rackets and equipment perfect for the novice player. The store stocks last year’s leading models to pass along savings over the latest and greatest types of equipment. However, Mr. Ibatuan said he also carries the top models for tennis professionals and serious enthusiasts in all his brands.
Sweet Spot Tennis is open every day except Tuesday from 10 AM to 7 PM
Sweet Spot Tennis
2529 West Magnolia Blvd